Riot Proposes Evolutionary Changes for League of Legends Esports

March 15, 2024 (TORONTO, ONTARIO) – OverActive Media (TSXV: OAM) (OTC:OAMCF) (“OverActive” or the “Company”), a premier global esports and entertainment company for today's generation of fans, today responded to Riot’s proposed changes for League of Legends esports contained in a blog post¹ by John Needham, President of Esports, Riot Games. OverActive is fully committed to working alongside Riot Games in this transformative process.

Riot Games' proposed model aims to ensure the sustainability of LoL Esports, focusing on more predictable revenue streams for teams through enhanced partnerships and innovative in-game digital sales strategies. This performance-based approach is consistent with OverActive's vision for a robust and dynamic esports ecosystem, where the emphasis on shared success plus additional upside for high performing organizations underpins future growth.

"MAD Lions KOI, our League of Legends franchise, has consistently been a top performer in the LEC, securing multiple championships, making regular appearances at the Mid-Season Invitational (MSI), and never missing a World Championship since joining the LEC in 2019. We also lead in peak viewership and average minute audience (AMA) in 2024, underscoring our commitment to competitive success and fan engagement," stated Adam Adamou, CEO of OverActive.

“OverActive sees this as an opportune moment to also revisit discussions around the payment of franchise fees with Riot Games,” added Adam Adamou. “As part of this collaborative process, we aim to explore adjustments to these fees by seeking terms that reflect the evolving esports ecosystem and that support our mutual goals for sustainability and growth."

¹ https://www.riotgames.com/en/news/lol-esports-strategy-adjustments-2024

For more information, please contact:

Media Inquiries

Rikesh Shah, OverActive Media, CFO

rshah@oam.gg

Babak Pedram, Investor Relations, Virtus Advisory Group Inc.
​(416) 995-8651
​bpedram@virtusadvisory.com

ABOUT OVERACTIVE MEDIA

OverActive Media Corp. (TSXV: OAM) is headquartered in Toronto, Ontario, with operations in Madrid, Spain and Berlin, Germany. OverActive’s mandate is to build an integrated global company delivering sports, media and entertainment products for today’s generation of fans with a focus on esports, videogames, content creation and distribution, culture, and live and online events. OverActive owns team franchises in professional esports leagues, including the Call of Duty League, operating as the Toronto Ultra, the League of Legends EMEA Championship (LEC), operating as MAD Lions KOI, the VALORANT Champions League (VCT) EMEA, operating as Movistar KOI and other professional esports leagues and competitions.

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